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Four custom extensions in the Adobe Commerce Marketplace – from the same practical experience as these projects. Marketplace profile
Complete migration and redesign of Industriearmaturen-Shop24.de
Magento 2 online shop for the garden trade – Hermann Meyer
Before & After: Storetown-Media's comprehensive digital strategy for Huck GmbH
Barbarian.eu Magento 2 ProjectAll Magento references Our checkout plugin is located in the official WordPress.org directory – reviewed according to its guidelines. View in directory
Case study of the booking portal Fewo-Nordostsee.de with WordPress (homey)
hairdoshop.de – the same shop built in WooCommerce and Shopify
Propellerdiscount WooCommerce Shop Redesign
WooCommerce wine shop in 3 languagesAll WooCommerce references Shopware 6 from Tornesch: Switching from Shopware 5, custom themes and integration with the merchandise management system.
Shopware project newxise
New Shopware shop
Magento reference for selling vegan food: Happy CheezeAll Shopware references Migration of existing shops to Shopify, custom themes and the mandatory German information.
hairdoshop.de – the same shop built in WooCommerce and ShopifyAll Shopify references Company websites and portals based on WordPress – the same foundation on which our plugins are also created.
Case study of the booking portal Fewo-Nordostsee.de with WordPress (homey)
Custom WordPress theme for a North Sea holiday home – The Blue House in Friedrichskoog
WooCommerce shop for hair extensions – the multilingual hairdo online shop
Carpenter's website with WordPress – De Holtworm Carpentry in FriedrichskoogAll WordPress references In e-commerce since 2012
Online shops, websites and everything related to them – from Hamburg / Tornesch in the Pinneberg district.
All articles on the topic of "Conversion Rate"
7 postsStoretown Media's "Conversion Rate" topic contains 7 articles. Key topics include: Checkout optimization, mobile commerce, social proof, one-page checkout, payment methods, shopping cart abandonment, core web vitals, e-commerce UX, product reviews, and e-commerce. Popular articles: 🔔 Why online shoppers hate pop-ups, and how you can learn to love them ✉️, ⭐ Social proof in online shops: This is why it works! 💬, 🔍 This happens when your shop doesn't have a search field. 🧭, 🛒 E-commerce myths debunked: What retailers believe but are wrong 📈, 🛒 How many clicks does your shop really need before a purchase? ⚡.
TL;DR: As few clicks as necessary, as many as make sense. There's no magic number. But there are guidelines. Many shops realistically end up with 4 to 8 clicks from shopping cart to order confirmation. The crucial factor isn't the sheer number of clicks, but the friction behind them. Each click should only require what's necessary, communicate clearly, and be error-free…
Why Support Drives Conversion: Support acts as a hinge between motivation and trust. Users have a question. If you answer it quickly and specifically, the buying process remains stable. If not, friction arises, along with doubt, and ultimately, abandonment. Support compensates for missing UI instructions, clarifies uncertainties about delivery times, returns, payment methods, or product selection. It provides speed, security, and guidance.
For shop developers and retailers. How micro-UX builds trust, reduces uncertainty, and smooths checkout flows. In short, your shop appears reliable when it clearly displays its status. A loading indicator confirms every action. Buyers see that something is happening. This reduces stress, prevents double-clicks, and lowers cart abandonment. This, in turn, increases conversions. What is a loading indicator in micro-UX? Micro-UX…
You're losing customers who already know what they want. These users are searching by product name, brand, or item number. If you don't offer a search field, some will abandon the search or end up on product lists that aren't relevant. A visible search function reduces search paths, clarifies results, and increases sales. This applies to both B2C and B2B. Especially on mobile devices, every tap counts. Why…
Pop-ups are polarizing. Many visitors find them annoying. Merchants see them as an opportunity for leads, subscriptions, or sales. Both are true. The difference lies in how you use them. You can plan pop-ups to be beneficial instead of a hindrance. This guide provides rules, playbooks, examples, and a checklist. You'll learn when a pop-up is appropriate, what content works, how to…
Show genuine reviews, make them visible, respond quickly, continuously gather new feedback, ensure legal compliance, and utilize structured data. This will increase trust and sales. What is social proof? Social proof means that people base their decisions on others. In an online store, this primarily takes the form of star ratings, texts, photos, and videos from customers. Test seals, press quotes, and other similar indicators also contribute.
You want growth, solid results, satisfied customers. Then first dispel some common misconceptions. Here you'll find 15 common myths, clear counterarguments, data, examples, and actionable steps you can take today. Your benefit in 60 seconds: Identify typical thinking errors in your online store. Find the levers with the greatest impact. Use checklists you can implement immediately. Contents Myth 1:…
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