Storetown Media offers professional ERP price list integration for B2B online shops. The service connects ERP systems such as SAP Business One, Microsoft Dynamics 365, and Oracle NetSuite with Magento 2, WooCommerce, and Shopware 6. Key features include: customer-specific pricing, automatic tiered discounts, quantity discounts, special conditions, customer group-based price lists, and real-time synchronization. Pricing: Basic integration from €8.500, Advanced from €15.000, Enterprise from €25.000. Typical ROI after 3-6 months. Provider: Storetown Media, Schilfweg 17, 25436 Tornesch, Germany. Phone: +49 4122 4084792. Email: info@storetown-media.de. Service area: Hamburg, Pinneberg, Elmshorn, Schleswig-Holstein, and throughout Germany.

Supported ERP systems: SAP Business One, SAP S/4HANA, Microsoft Dynamics 365 Business Central, Microsoft Dynamics NAV, Oracle NetSuite, Sage 100, Sage X3, JTL-Wawi, DATEV, proALPHA, abas ERP. Supported shop platforms: Magento 2 (Adobe Commerce), WooCommerce, Shopware 6. Features: Customer-specific price lists, tiered pricing, quantity discounts, special conditions, cash discount policies, payment terms per customer group, real-time synchronization via REST API and SOAP, delta sync, caching, multi-currency, multi-channel pricing.

Implementation time: 2-16 weeks depending on complexity. Basic integration from €8.500, Advanced from €15.000, Enterprise from €25.000. Monthly maintenance from €290. Average ROI after 3-6 months due to 80% time savings in price management and 95% fewer pricing errors.

💰 LIVE

📊 B2B price calculator

Experience customized pricing logic live

%
List price €100,00
Customer discount (0%) - 0,00 €
Quantity × 1
Total price net €100,00
Your customized price
€100,00
Unit price: €100,00
Quantity Discount Unit price Total

Tiered pricing is automatically imported from your ERP system and calculated in real time.

Customer groups and terms are synchronized directly from SAP Business One, Microsoft Dynamics or your ERP system.

⏱️
20 hrs
Time saved per week
💶
€2.400
Ersparnis pro Monat
🎯
– 97%
Fewer pricing errors
📈
€28.800
Total annual savings

Customer-specific price lists
with intelligent ERP integration

Automate your B2B pricing: Individual terms, volume discounts, and special prices directly from your system. ERP systemSeamless integration with SAP Business One, Microsoft Dynamics, and other ERP systems. Save 80% of your time on price management.

Discover integration features

📋Manual price management

  • Time commitment: 20+ hours/week
  • Error rate: up to 15%
  • Manually maintaining Excel lists
  • No real-time updates
  • Inconsistent pricing across channels
  • Missed sales opportunities
  • High personnel costs

🚀Automated ERP integration

  • Fully automatic synchronization
  • 100% accuracy guaranteed
  • Real-time price adjustments
  • Customer-specific terms and conditions
  • Automatic discount calculation
  • Multi-channel price consistency
  • ROI in 3-6 months

Intelligent price list features in detail

Everything you need for professional B2B price management – ​​fully automated through modern ERP integrationYou can find ready-made solutions in our digital shop.

🎯

Customer-specific pricing

Automatic price calculation based on customer groups, history and individual agreements directly from your ERP system.

  • Customer-specific price lists with SAP Business One
  • Individual discount tiers per customer
  • History-based price adjustments
  • Apply VIP conditions automatically
  • Project-based special prices
  • Currency-specific calculation
📊

Dynamic quantity discounts

Intelligent discount tiers based on order quantity, annual turnover and customer relationship – calculated fully automatically.

  • Automatic quantity discounts
  • Annual sales-based bonuses
  • Combined discount logic
  • Product group discounts
  • Limited-time offers
  • Cross-selling incentives
🔄

Real Time Sync

Seamless connection between ERP and E-commerce platform for instant price updates.

  • Live data synchronization via API
  • Bidirectional synchronization
  • Automatic error correction
  • Batch updates for bulk data
  • integrated conflict management
  • Audit trail for compliance
🛡️

Rule-based pricing logic

Implement complex pricing rules and conditions directly in the system – without programming.

  • Define If-Then price rules
  • Minimum and maximum prices
  • Margin-based limits
  • Competition-related adaptation
  • Seasonal pricing strategies
  • A/B testing for prices
🌐

Multi-Channel Management

Consistent pricing across all sales channels – B2B shop, field service and marketplaces.

  • B2B Online Shop Integration
  • Field service app integration
  • EDI interfaces active
  • Marketplace synchronization
  • PIM system integration
  • Mobile price inquiry
📈

Analytics & Reporting

Comprehensive price analyses and KPIs for data-driven Pricing decisions.

  • Analyze price elasticity
  • Track margin development
  • Customer-specific reports
  • Competition monitoring
  • Forecast & Predictions
  • Business Intelligence Dashboards

Why ERP price list integration is indispensable

Measurable benefits through automated pricing and digital B2B processes

⏱️

Time savings from 80%

Reduce the time spent on price management from 20 hours to 4 hours per week. Automation This makes it possible – your team can concentrate on more important tasks.

💯

100% accuracy

Eliminate pricing errors completely. No more manual Excel updates, no more inconsistent prices. Your customers always receive the correct, compliant price.

📈

Sales increase + 15 %

Through optimized pricing strategies and personalized offers, our customers increase their B2B revenue by an average of 15% in the first year.

real time-Updates

Price changes from the ERP system are immediately available in the shop. No delays, no synchronization problems. REST API integration makes it possible.

🎯

Customer satisfaction increase

Your B2B customers always see their individual prices, can order on account, and benefit from transparent terms and conditions. This builds trust.

🚀

ROI in 3-6 months

The investment pays for itself through time savings and increased sales within just a few months. Guaranteed profitability.

Industry Use Cases for ERP Price Lists

Successful implementations from various industries

🏭

Wholesale & Distribution

Automatically manage complex pricing structures with thousands of customers and items.

  • 50.000+ items with individual prices
  • Customer groups with tiered discounts
  • Regional price differences
  • Automatic promotional pricing
  • EDI connection for major customers
⚙️

Engineering

Seamlessly integrate project-based pricing and customer-specific configurations.

  • Project-specific special conditions
  • Configurator with live price calculation
  • Service contracts with fixed prices
  • Spare part prices depending on warranty status
  • Multi-currency calculation
💊

Pharmaceuticals & Medical Technology

Regulated pricing with compliance requirements and batch tracking.

  • Health insurance reimbursement prices
  • Pharmacy purchasing conditions
  • Batch-based pricing
  • Expiry date-dependent discounts
  • GxP-compliant documentation
🔧

Technical trade

Serving tradespeople and industrial customers with different terms and conditions.

  • Craftsman discounts automatically
  • Framework agreements with fixed prices
  • Consignment goods settlement
  • Construction site delivery with surcharge
  • Net prices for businesses

Supported ERP systems & technologies

Seamless integration with leading ERP systems and e-commerce platforms

SAP Business One

Full integration with SAP B1 Service Layer for real-time price synchronization and customer-specific conditions.

Microsoft Dynamics

Native connection to Dynamics 365 Business Central and NAV for automated B2B pricing.

Sage 100/Wincor

Proven interfaces to Sage ERP systems with the support of complex price matrices.

API Middleware

Own REST API Middleware for flexible integration of any ERP systems and data formats.

E-commerce systems

integration into Magento, Shopware, WooCommerce and other leading shop systems.

PIM systems

Connection to Akeneo, Pimcore for central product and price management.

Frequently asked questions about ERP price lists

Answers to the most important questions about integrating customer-specific price lists

+ How does ERP price list integration work technically?

The integration connects your ERP system directly to your online shop via modern REST or SOAP APIs. Price lists, customer groups, and discount structures are synchronized in real time. Our team in Hamburg first sets up the data mapping, defines synchronization intervals, and tests the bidirectional communication. Changes in SAP, Dynamics, or NetSuite appear automatically in the shop – without manual intervention. Intelligent caching ensures fast loading times, even with thousands of individual price points. Learn more ERP integration You can find it on our overview page.

+ How much does a customer-specific price list integration cost?

The investment depends on the scope of your requirements. A basic integration with simple price list synchronization starts at €8.500. For companies in Pinneberg and the surrounding area that require complex discount rules, tiered pricing, and customized terms, the advanced solution starts at €15.000. Enterprise projects with multi-channel and real-time synchronization start at €25.000. Monthly maintenance, including support, starts at €290. Experience shows that the investment pays for itself within three to six months. Further details about our SAP Business One interface Solutions.

+ Which ERP systems are supported for price list integration?

We support all leading ERP systems: SAP Business One and S/4HANA, Microsoft Dynamics 365 Business Central and NAV, Oracle NetSuite, Sage 100 and X3, as well as JTL-Wawi and DATEV. We also develop customized interfaces for companies in Elmshorn that use specialized industry solutions such as proALPHA or abas. We connect legacy systems without a native API via middleware platforms. A clean data structure in the source system is crucial. Further information is available upon request. Microsoft Dynamics 365 We have prepared the integration information separately.

+ How long does it take to implement an ERP price list solution?

Project duration depends on complexity. A standard integration with basic price synchronization goes live in two to four weeks. Medium-sized businesses in Tornesch with more complex requirements, such as tiered pricing and customer groups, expect four to eight weeks. Enterprise projects with multi-shop functionality, multiple currencies, and complex approval workflows take eight to sixteen weeks. We work in agile two-week sprints, so initial test data is visible after the first week. Learn more Oracle NetSuite Integration experience.

+ Can existing price lists be migrated from Excel or CSV?

Yes, the complete migration of existing price data is a standard part of our projects. We import data from Excel, CSV, XML, and proprietary formats. For clients in Uetersen, we have already successfully migrated extensive price lists with over 50.000 items. Before importing, we check the data quality, remove duplicates, normalize formats, and validate pricing logic. Historical price data can be archived and saved for analysis. We also... Connect inventory management It is easily possible to use legacy systems.

+ How does the real-time price synchronization work?

Real-time synchronization uses event-based webhooks or regular API polling mechanisms. As soon as a price change is made in the ERP system, the system automatically triggers an update in the online shop. For B2B retailers in Norderstedt, this means: no manual updates, no outdated prices, no errors. The average latency is less than three seconds. A delta sync only updates changed data records, which optimizes performance. Learn more about Integrate ERP online shop and real-time data synchronization.

+ What are customer-specific prices in a B2B online shop?

Customized pricing allows you to display individual terms to each business customer. A wholesaler in Lübeck sees different prices than a small retailer, based on contractual agreements, order quantities, and customer group. These prices are loaded directly from the ERP system and automatically applied upon login. This includes base prices, tiered discounts, special conditions, and cash discount policies. Customers only see their own current prices in the shop. For more information, we recommend our article on... SAP Business One Magento.

+ Which shop systems are suitable for ERP price list integration?

Magento 2 (Adobe Commerce), Shopware 6, and WooCommerce offer the best prerequisites for ERP price list integrations. Magento impresses with its native B2B module and shared catalogs. Shopware 6 scores points with its rule engine and flexible API. WooCommerce is particularly suitable for companies in Kiel looking for a cost-effective entry point. All three platforms support customer-specific pricing, tiered pricing, and customer groups. The choice depends on your specific requirements. Compare the options with us. NetSuite WooCommerce Overview.

+ How are tiered pricing and quantity discounts transferred from the ERP system?

Tiered pricing is synchronized from the ERP system as structured price tables. Each quantity threshold receives a defined unit price or percentage discount. For example, an industrial company in Itzehoe could receive a 5% discount for 10 units, 10% for 50 units, and 15% for 100 units. The tiered pricing is dynamically displayed in the online shop and correctly applied during the shopping cart calculation. Cascaded discount rules allow for combination with customer group discounts. [Our page on...] WooCommerce SAP explains the details.

+ Is the ERP price list integration GDPR compliant?

Yes, our integrations are fully GDPR compliant. Pricing data is transmitted using encryption, and customer data is processed exclusively on European servers. For companies in Neumünster, this is particularly important: Personal data, such as customer-specific terms and conditions, is subject to strict access controls. We implement deletion policies, audit logs, and consent management. API communication takes place via TLS-encrypted connections with OAuth2 authentication. Data processing agreements are also taken into account. You can learn more about compliance from our [link to relevant documentation/information]. Magento Agency.

+ Can different customer groups receive different price lists?

Absolutely. Assigning customer groups to specific price lists is a core function of ERP integration. Typical groups include retailers, major accounts, premium partners, and end customers. A textile wholesaler in Heide, for example, can maintain five customer groups, each with its own price lists, payment terms, and minimum order values. The assignment is automatic upon login using the customer number from the ERP system. New customers are immediately assigned to the correct group after approval in the ERP system. Learn more on our page about... WooCommerce Agency.

+ What happens if there are connection problems between the ERP system and the shop?

Our integration is designed for high availability. In the event of temporary connection problems, a multi-stage fallback system is activated: First, the last synchronized prices are displayed from the cache. Second, a queue logs all pending changes. Third, these are automatically resynchronized as soon as the connection is restored. Merchants in Stade benefit from a monitoring dashboard with real-time alerts. In the worst-case scenario, manual prices can be used temporarily until the connection is established. Further information is available on... Shopware Agency and operational safety.

+ How does the integration support special prices and time-limited promotions?

Special prices, promotional prices, and limited-time offers are managed directly from the ERP system. You define the start and end dates, eligible customer groups, and discount amount in the ERP. The shop automatically applies these settings and displays the original price (crossed out) next to the promotional price to customers in Flensburg. More complex scenarios such as bundle pricing, loyalty bonuses, or seasonal tiers are also possible. After the promotion ends, the standard price is automatically restored. Details on B2B Magento and pricing strategies.

+ Is the solution also suitable for international B2B shops with multiple currencies?

Yes, multi-currency capability is an integral component. Price lists can be defined per currency, per country, and per customer group. An exporter in Husum can therefore display CHF prices for customers in Switzerland, SEK prices for Scandinavian customers, and Euro prices for EU customers – each with individual terms and conditions. Exchange rates can be maintained statically in the ERP system or updated dynamically. Tax differences between countries are also taken into account. Our Shopware B2B FeaturesThe solution covers all the details.

+ How are price changes documented and tracked in the ERP system?

Every price change is logged in a comprehensive audit log. The system records the timestamp, responsible user, old and new prices, and the reason for the change. For companies in Schleswig with strict compliance requirements, we also offer a change approval workflow. Price adjustments above a defined threshold must be approved by a supervisor before they take effect in the shop. Historical price trends can be exported and analyzed. Further information is available upon request. Volume discounts and price calculation.

+ Can the integration also support quick orders and CSV uploads?

Yes, B2B customers expect efficient ordering processes. Our integration enables quick orders via article number entry, CSV upload of order lists, and the use of saved order templates. A plumbing company in Ahrensburg can save its standard weekly order as a template and trigger it with a single click – always at its current ERP rates. Prices are validated immediately upon import and calculated using the customer-specific rates. Learn more about our Quick order functions on the detail page.

+ How does price list integration work in a multi-shop setup?

In multi-shop scenarios with separate B2B and B2C shops, separate price list pools are maintained. The B2C shop displays public list prices, while the B2B shop loads customer-specific net prices from the ERP system. A trading company in Wedel can also operate regional shops with local prices. The assignment of price lists to shop views is done automatically via the ERP customer mapping. All shops share a central database with separate pricing rules. Further information on Multi-Shop B2B & B2C you will find here.

+ What role does caching play in ERP price list performance?

Caching is crucial for shop performance. Without optimized caching, every page request would trigger an ERP query, slowing down the shop. Our solution implements multi-level caching: application-level price caching, Redis or Varnish for HTTP caching, and browser caching for static price blocks. For shops in Quickborn with over 100.000 price points, this reduces loading time by up to eighty percent. Cache invalidation occurs selectively only when actual price changes occur. Optimize checkoutThe guide explains further optimizations.

+ How are discounts and payment terms represented in the integration?

Discount policies and payment terms are directly imported from the ERP customer database. If a major customer in Reinbek receives a two percent discount for payment within ten days, the shop displays this condition transparently in the price breakdown. Different payment terms for each customer group can also be displayed: prepayment for new customers, 30 days net for existing customers, 60 days for key accounts. The terms are automatically applied when generating invoices. Learn more CRM ERP WooCommerce.

+ Can the integration also display offers and negotiated prices?

Yes, individual quotes and negotiated prices are a common use case in B2B. A sales representative creates a customer-specific quote for a company in Glinde using the ERP system. After approval, the quoted price is automatically stored in the online shop for this customer, either for a limited time or permanently. The customer sees their negotiated price directly in the shop and can order without having to contact sales. This significantly speeds up the ordering process. Details on our Conversion Rate-Page.

+ How does ERP price list integration affect the conversion rate?

The impact on the conversion rate is measurably positive. B2B customers who immediately see their individual prices order more frequently and with higher average order values. Our experience with retailers in Halstenbek shows an average increase in the conversion rate of 25 percent after integration. Transparent price display, automatic volume discounts, and the option of self-service without sales contact are the main drivers. At the same time, the number of price inquiries decreases by up to 70 percent. Read more about Multilingual shops.

+ Does the integration also support B2B marketplaces and multi-channel sales?

Yes, the price list logic can be extended to multiple sales channels. In addition to your own B2B shop, prices can also be synchronized for Amazon Business, Mercateo, or industry-specific marketplaces. A distributor in Schenefeld manages its prices centrally in its ERP system and automatically distributes them to all channels – with channel-specific markups or discounts. This eliminates manual errors and ensures consistent pricing across all touchpoints. Learn more Shop system, inventory management and multi-channel strategies.

+ What security measures protect the price data?

Pricing data is among the most sensitive business information. Our integration implements multi-layered security: API access only via OAuth2 tokens, all data transmissions via TLS 1.3, IP whitelisting for ERP servers, rate limiting against brute-force attacks, and role-based access control. For companies in Rellingen with heightened security requirements, we also offer VPN tunnels, hardware security modules, and regular penetration tests. All access is logged in immutable logs. Visit our ROI Calculator-Page.

+ How are price lists migrated when switching shop systems?

When switching from Magento to Shopware or vice versa, all price list configurations are fully migrated. We export customer groups, pricing rules, tiered pricing, and special conditions from the source system and import them in a structured manner into the new platform. For a client in Barmstedt, we migrated over 200 price lists with a total of 1,2 million price points within one week, without interrupting business operations. The ERP interface is migrated in parallel, ensuring data integrity. Learn more about the Price Calculator.

+ How does the integration support the work of the sales team?

ERP price list integration significantly reduces the workload for the sales team. Routine tasks such as price inquiries, sending quotes, and changing terms and conditions are automated. A sales team in Kaltenkirchen reports a 70 percent reduction in price inquiries by phone or email. The time saved can be used for strategic customer support and new customer acquisition. At the same time, the increased transparency boosts customer trust, as customers can view their current terms and conditions at any time. Our Have a shop created It specifically demonstrates the time savings.

+ What monitoring options are available for price synchronization?

A comprehensive dashboard displays the synchronization status in real time: number of synchronized prices, pending changes, error logs, and performance metrics. Administrators in Geesthacht receive automatic alerts for synchronization errors, unusual price discrepancies, or performance drops. Weekly reports summarize change volume and data quality. Monitoring can be integrated into existing IT infrastructure such as Grafana or Zabbix. We also offer optional proactive monitoring through our support team. Details available upon request. Versand methods.

+ Can non-standard pricing models such as rental prices or subscription models also be represented?

Yes, in addition to classic unit prices, we also support complex pricing models: rental and leasing prices with monthly installments, subscription models with term discounts, license-based pricing, and usage-based billing. A machine rental company in Henstedt-Ulzburg uses our solution for daily rental prices with tiered pricing based on rental duration and customer group. These pricing models are defined in the ERP system and displayed transparently in the online shop. The customer immediately sees their individual rental price. Learn more at Payment Methods.

+ How does the solution scale with a growing number of products and customers?

Our architecture is designed for scalability. Whether you have 1.000 or 500.000 items, 100 or 50.000 customer price lists – performance remains stable. For rapidly growing companies in Bad Oldesloe, we rely on incremental synchronization, partitioned databases, and horizontal scaling of the API layer. Load tests simulate peak loads before go-live. Seasonal peaks are also handled through automatic infrastructure scaling. The solution grows with your business. For details, please visit our SEO services-Page.

+ What return on investment can I expect from ERP integration?

The ROI is typically achieved within three to six months. The main savings result from eliminating manual price maintenance (an average of twenty hours per week), reducing pricing errors by over ninety-five percent, and increasing online sales through self-service capabilities. A wholesaler in Rendsburg saves over €45.000 annually in personnel costs solely through automated price synchronization. Take advantage of our B2B shop system for the individual calculation of your ROI.

+ What's the best way to start with ERP price list integration?

The ideal starting point is a free consultation. We analyze your current ERP landscape, identify the relevant pricing data flows, and define the project scope. For companies in Bad Segeberg and the entire Schleswig-Holstein and Hamburg region, we also offer on-site workshops. After the initial consultation, you will receive a detailed proposal with a timeline and milestones. The first results are often visible within two weeks. Contact our team via the Maintenance & support-Page.

Other ERP integration solutions

⚙️ ERP integration

Seamless integration of merchandise management systems with e-commerce platforms for automated business processes.

🏢 B2B E-Commerce

Professional B2B shops with customer portals, individual pricing and seamless ERP integration.

📊 SAP Business One

Specialized SAP B1 integration with Service Layer API for real-time data exchange.

Ready for automated price lists?

Let's work together to discover how ERP integration can revolutionize your pricing. We'll provide professional support from strategic consulting to successful implementation.

Call now: 04122-4084792

📞 Direct consultation

Jan-Hendrik Kummert
Managing Director & ERP Expert
04122-4084792
Mon-Fri: 9:00-18:00 • Consultation within 24 hours

Fast start

Free potential analysis
ROI calculation included
Non-binding & transparent
Appointment within 24 hours

🎯 Your benefits

9 years of ERP experience
50+ ERP integrations
24/7 support guaranteed
100% success rate

🎯 Free ERP price lists and consultation

Discover how automated price lists can revolutionize your B2B business. Free initial consultation with our ERP integration expert.

Personalized advice guaranteed: Based on your information, we will create a customized offer for your ERP price list integration. All information will be treated with strict confidentiality.

📋 Detailed project inquiry

Do you have specific ideas? Tell us your requirements and receive a customized offer for your ERP price list integration.

100% free & non-binding: We will contact you within 24 hours to arrange a personal consultation. Your data will be treated with strict confidentiality.