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I am an e-commerce manager and web designer with over 13 years of experience in the digital commerce world. My focus is on the strategic, technical, and operational support of online shops – both in…
Agentic Commerce might sound like a buzzword someone came up with in a coffee-fueled meeting. But it's not. Behind the term lies a development that is currently changing online retail significantly. It's no longer just about AI writing texts, recommending products, or analyzing customer data. It's about…
Classic web design used to be fairly straightforward. A nice layout, a few good images, clean buttons, decent typography, responsive design, and that was it. By 2026, the game has become significantly tougher. Today, a website has to work for people, be readable for search engines, remain understandable for AI systems, load quickly, be accessible, and still reflect the brand…
Magento 2 Reference Project · B2B Industry Re-launch of a B2B shop for industrial valves on Magento 2.4.8 with a Hyvä theme. Complete redevelopment of industriearmaturen-shop24.de: custom theme via Hyvä, eight in-house developed modules, a custom-built one-page checkout, five-layer security architecture, and a database-level migration from the previous system to Magento 2.4.8 — all while maintaining ongoing B2B business operations. Client: Barthel Armaturen. Industry: B2B Industry / Mechanical Engineering. Platform: Magento Open Source…
Honestly, a good checkout isn't just a nice extra. It's the moment your shop shows whether it can truly sell. You can do everything right beforehand—clean product pages, good prices, strong ads, plenty of trust. But if the checkout process then slows things down, all that effort was only half the battle. That's precisely where…
If your checkout process falters, you lose money. Not because your product is bad, but because the moment of payment is unforgiving. Customers want to pay now, without thinking, without detours, without any apprehension. And that's precisely where PayPal has reigned supreme for years. One click, login, done. Many shops allow PayPal to be so dominant in the checkout process…
You want your online shop to accept orders, display accurate stock levels, generate clean invoices, and prevent your team from having to search through five different tools simultaneously. That's precisely what integrations between your shop and ERP, CRM, or inventory management systems are for. With a proper connection, data flows automatically instead of someone manually copying spreadsheets. In this article, I compare SAP Business One…
We've been working with Hermann Meyer KG for about four years. Back then, a Magento 1 shop was launched for their B2C business. At the beginning of this year, a Magento 2 migration was due, meaning a 1:1 transfer of the old shop to Magento 2. Sounds simple enough, but since Magento…
You're sitting in front of your WooCommerce shop, checking your plugins, sighing deeply, and thinking, "This could all be done more efficiently." Welcome to the club. This is exactly where the story begins of how to migrate your shop from WooCommerce to Shopware 6 – cleanly, predictably, and without emotional meltdowns. In this post, I'll guide you through the entire process…
You spend your day in the Shopware backend, juggling orders, inventory, shipping, and marketplaces, and seriously wonder when you'll ever get around to enjoying a relaxing coffee. Welcome to the club. The good news: a large part of your to-do list can be automated. Not just theoretically, but very practically with a few targeted Shopware plugins. In this post, I'll show you…
You have traffic, you have shopping carts, but sales are falling short of your expectations. Welcome to the checkout, the part of your shop where users either celebrate or flee. This is precisely where artificial intelligence gets interesting. AI can analyze your checkout behavior and even predict who is about to abandon their purchase. In this post, I'll show you how…
Why this project rocks: newxise stands for clean eating. No magic beans, but products that people actually use. Our mission: to use Shopware in such a way that the shop looks fresh, the search function is highly effective, and the checkout process is seamless. Plus, a back office that cleanly processes data. Without 27 Excel stunts. We've integrated performance, UX, SEO, product data, and processes as…
Want to automatically move data from your shop into Microsoft Dynamics 365, launch smart apps for your team, build live dashboards, and help customers with chatbots? Welcome to the Power Platform. I'll show you how the building blocks fit together, where the real leverage lies, and how to get everything up and running in your daily routine – without writing a single line of code. This…
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